Tuesday, December 16, 2008

WRC - SUBARU WITHDRAW FROM WRC


Tokyo, December 16, 2008 – Fuji Heavy Industries Ltd. (FHI), the maker of Subaru automobiles, today
announced the withdrawal from the FIA World Rally Championship (WRC) at the end of the 2008 season.

FHI has participated in the WRC together with Prodrive, a motorsports and automotive engineering group in
the UK, over the past 19 years to pursue its goal and philosophy in motor sports activities to enhance Subaru
brand awareness by showing that Subaru vehicles offer safe, comfortable and pleasurable driving no matter
the weather or road conditions, featuring Horizontally-Opposed engine and the Symmetrical All-Wheel drive
system as its core technologies, and to transfer results of race-tested technical improvements into Subaru
passenger vehicles.

Subaru has won three manufacturer’s championship titles and three driver’s championship titles in its history
of rally racing. This has helped enhance the value of the Subaru brand as well as the sales expansion of
Subaru vehicles all over the world.

FHI considers it has achieved its original target in WRC participation. However, while considering
positioning the WRC activity in Subaru branding strategy towards the future, our business environment has
been dramatically changed due to the quick deterioration of the global economy. In order to optimize the
management resources and to strengthen further the Subaru brand, FHI decided to withdraw from WRC
activities at the earliest timing.

As regards future involvement in rally activities, FHI will continue to support teams and drivers that
participate in P-WRC or the Group N category.

President Mori commented that reaching this decision has been an extremely difficult task, not least with
regards to the countless Subaru fans that for many years have cheered the legendary Subaru blue liveried
Impreza World Rally Car; “We would like to express our sincere appreciation for our fans’ strong and loyal
support worldwide. They will remain an invaluable treasure for us.”

Capitalizing on the priceless experience gained throughout the history in the WRC field, FHI will continue to
offer Subaru customers products that integrate sheer excitement, safe, comfortable and reliable driving,
respect of the global environment and peace of mind based on its philosophy of “Customer comes first.”

WRC - NO MORE SUBARU


Recently we've heard Suzuki Rally Team pulls out of the WRC for 2009 season as the economic downtime had took place in every bit of spaces.

But today, Sky News reported that Subaru will joint Suzuki for the same reason.

For this action, it leaves only 4 manufacturer team for next season. That's a heartbrake for WRC.

More news after this.

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